Martha Stewart and Co-Founders Launch AI Home Startup Hint with $10 Million Seed Round

Martha Stewart, home services veteran Yih-Han Ma, and AI thought leader Kyle Rush have announced the launch of Hint, a new company co-founded by Stewart that reimagines homeownership through the combined power of human expertise and artificial intelligence. Hint launches with a $10 million seed round led by Slow Ventures, with participation from Montauk Capital, Tusk Venture Partners, Amplo, Energy Impact Partners, Hannah Grey VC, and Brian Kelly, founder of The Points Guy. Hint describes itself as an always-on, AI-native home management platform designed to help homeowners proactively manage their homes, combining expert guidance with home intelligence data to deliver personalized recommendations, cost-saving insights, maintenance planning, and real-time monitoring. Users will enter their home address into the platform so the tool can source data about everything from soil quality to flood risk, then combine that with home-care know-how drawn from the expertise of contractors, designers, and Stewart herself. Americans spend more than $500 billion each year on home repairs and renovations. Hint will be available on desktop and for download on iOS this summer 2026.