E-commerce:

the bot as a product advisor

and reinsurance tool

Methodological recommandations and user feedback in this ebook

Chatbots: what can they bring to the conversion journey?

With the multiplication of product references, a key use of the chatbot is recommendation. That means offering the customer the right product, depending on what they are looking for, their background and their profile.

 

E-commerce ebook preview

 

 

 

 

 

 

 

 

 

“Being able to contextualize the products offered and provide advice facilitates the purchasing process and creates a differentiating experience.”

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