“A common complaint among web users is that self-service technologies often don’t understand what they’re seeking,” said Dennis McGuire, CodeBaby CEO. “But inbenta’s advanced search capabilities really work to resolve this problem. By integrating CodeBaby’s strengths with inbenta’s technology we will enable a more intelligent website engagement for consumers and thus, better results for our customers.”
In addition to reducing the dependency on customer support, the digital characters serve as brand representatives to influence desired online customer behavior.
Speaking on the evolution of self-service technology, inbenta CEO Jordi Torras said, “This partnership is the result of the best of two technologies: one that humanizes the internet and one that interacts more intuitively with human queries and commands. Through years of determination, inbenta has now created a product that responds to searches as questions or statements, not limiting web users to keywords.”
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